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What is Route Optimization?

Exploring the intricacies of route optimization, highlighting EasyRoutes' solution to the Travelling Salesperson and Vehicle Routing Problems.

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Solving Complex Delivery Challenges: How EasyRoutes Optimizes Every Route

Route optimization is the process of taking a list of addresses and coming up with the most efficient and cost-effective path that takes you to all of them. On the surface this sounds like a simple task, but in actuality optimizing routes is incredibly complex procedure and it isn’t something a human can typically do themselves without the use of algorithms and route optimization software like the EasyRoutes delivery route planning app.

A well optimized route solves two of the most difficult computer science problems. The first is the Travelling Salesperson Problem (TSP) and the second is the Vehicle Routing Problem (VRP).

Travelling Salesperson Problem (TSP)

Say you are a salesperson and you need to visit a bunch of addresses. How do you go about calculating the shortest route possible before returning home? It really depends on the number of stops.

If you have one stop to visit, it’s pretty straight forward. You leave your home to go to that addresses, and then you head back. If you have two stops to visit, you have a choice of visiting Address A first and then going to Address B, or visiting Address B first and going to Address A next before return home. If you keep adding stops, the complexity exponentially increases. For example, at 57 stops, there are more than quattuorvigintillion possible route combinations (that’s a one followed by 75 zeros)!

Computer scientists call the TSP an NP-hard problem, which means that it’s extremely difficult to solve.

Also consider that this is just talking about one route for one salesperson. What happens when you have multiple salespeople who each need their own routes? The complexity becomes almost mind-boggling, and that’s the Vehicle Routing Problem.

Vehicle Routing Problem (VRP)

The Vehicle Routing Problem asks “What is the optimal set of routes for a fleet of vehicles to traverse in order to deliver to a given set of customers?”. It is basically the Travelling Salesman Problem, but for multiple salesmen. The problem can be made more complex with parameters such as multiple salespeople per vehicle, vehicle capacity, returning to the start location to reload, driver breaks, and vehicles that don’t need to return to the start at the end of a route.

How these affect your business

Consider that as your local business grows, so does the number of stops you will need to deliver to. This means more complexity, and more time spent planning routes by hand. Tools like Google Maps can help, but this is only helpful if you have a very limited number of stops you need to deliver to (less than 10).

That’s where the EasyRoutes local delivery route planner app comes in, to do all the hard work for you. You just need to select the orders you wish to deliver, click the “Create Route” button, and EasyRoutes handles the rest. From there you can add to or edit your route, and when ready you can share it with your driver. They can notify customers their orders are on the way, and also let them know when their orders have arrived.

EasyRoutes is also integrated directly with Shopify, so you can handle your entire business within your Shopify Admin. EasyRoutes is the easiest to use route optimization software on the market. Try it for free and see for yourself!

Learn more at Roundtrip.ai or get the EasyRoutes multi-stop route planner on the Shopify App Store.

About Roundtrip

Roundtrip's mission is to equip every business with the software tools they need to deliver products to their customers in a delightful way. Thousands of worldwide choose EasyRoutes to power their local deliveries across dozens of product categories, from meal kits and groceries to coffee, cupcakes, kibble, and so much more. Our easy-to-use route planning and delivery optimization app is certified Built for Shopify, a two-time Shopify staff pick, and the top rated local delivery app on the Shopify App Store.

"I've tried lots of apps before settling for EasyRoutes. Overall it is best from what I tested and is a great app with many useful features. It is great for route planning and the notification system works great, and the support team is responsive. I'd definitely recommend it, 10/10."
Isa's Kombucha
Kombucha delivery in Slovenia 🇸🇮
Designed to make deliveries easy